Celerity

Brand Identity Concept

logo

Intro

Celerity is a management consulting and digital agency hybrid built for speed and dedicated to delivering faster results for clients competing in the digital economy.

Celerity's digital experience team was tasked with redesigning Celerity's brand identity.

Client

Celerity

Skills

Branding
Visual Design
The Queue

Research & Branding

Inspired by Celerity's meaning "swiftness to action", I began the sketching process by exploring movement and birds, specifically the swift. Paired with custom type, the mark is minimal and timeless.
Levrail
The Queue
The Queue
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Levrail
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Levrail
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"We like design to be visually powerful, intellectually elegant and above all timeless."

- Massimo Vignelli