Omelette Du Fromage

Type Design and Packaging

Translation: Cheese Omelette. Omelette Du Fromage is a typeface with a carefree, feminine voice. To promote the release of this ground-breaking typeface, I also designed a handfolded mailer that would stand out from the bills and junk mail. The goal was to create something outside of the box that is fun to interact with. The mailer initially acts as an accordian folder that holds three samples of the typeface in use. It then opens up to reveal a sweet poster that embodies Omelette Du Fromage's fun personality.

copyright © Sarita Loredo 2014